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ODM development

Develop a watch from your own specification

When the product does not exist yet, ODM is the route: a new housing, a different sensor set, a changed feature list. You bring the specification; we tell you what is achievable and what it takes.

What buyers ask first

These are the questions that decide whether an enquiry goes anywhere — answered with what we actually do today, including where the answer is "we quote it per order".

I only have a spec, not a drawing

That is enough to start. Send the screen size, sensor set, battery target, water rating and case material you need and we come back with achievable options and tooling requirements rather than a catalogue answer.

Do you actually make the parts, or just assemble?

Tooling, injection, assembly, testing and firmware sit in the same building in Shenzhen, and nothing in our catalogue is bought in from a third-party maker and resold.

What is the minimum for a new development?

ODM programmes start at 500 pieces per model. The tooling side is usually the bigger commitment, so it is worth sending your projected volume with the specification.

What if part of my specification is not achievable?

Specifications, minimums and lead times are confirmed per order, which means we quote against your actual specification rather than a published average — you find out what is realistic before tooling is committed, not after.

What we provide

  • New housing and case design from your specification
  • Hardware configuration and sensor set
  • Feature set and firmware behaviour
  • Tooling and injection in-house
  • Test requirements planned against your target market from the start

ODM development questions

Can you develop a watch from our own specification?

Yes, that is our ODM service. Send the screen size, sensor set, battery target, water rating and case material you need and we will come back with achievable options and tooling requirements. ODM programmes start at 500 pieces per model.

What should a specification include?

Screen size and type, sensors, battery target, water resistance rating, case material, strap type, and the features that matter to your customer. A target retail price and your sales channel help too, because they decide which trade-offs are acceptable.

Do you handle testing for our market?

Test requirements follow the feature set, so they are part of the development conversation rather than an afterthought. Tell us the destination market when you send the specification and we will raise the relevant documents with the quotation.

Can we visit during development?

Factory visits take place in Shenzhen, China and can be arranged alongside sample review — email [email protected] with the models or the project you want to see and your travel window.

Start an ODM development

Send the models, quantities and destination and we reply with pricing and the open questions in one go. Replies within one business day